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Eloise Head, known online as Fitwaffle, has amassed a following of more than 4 million across her social media platforms with her fun, simple and indulgent bakes.

A personal trainer, turned food influencer, turned baker, Eloise's recipes inspire, spread joy and bring people together through the love of delicious food. Eloise has a passion for fitness and nutrition, resisting the idea that you can't enjoy the foods you love and stay healthy at the same time.

Find her on Instagram @fitwaffle and @fitwafflekitchen and on TikTok, Facebook and YouTube @fitwaffle

Books by Eloise Head

Fitwaffle's No-Bake Baking

100 no-bake recipes from bestselling author and award-winning content creator Fitwaffle (more than 13 million followers).

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Fitwaffle's Baked In One

Social media sensation Fitwaffle (7 million followers), author of the bestselling Baking It Easy, makes quick and easy cakes, cookies, brownies and cheesecakes using just one tin.

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Fitwaffle’s Baking It Easy

Social media baking superstar Fitwaffle (10 million followers) bakes quick and easy cakes, cookies, traybakes and puddings using only 3 ingredients.

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Fitwaffle's Lemon Cheesecake

Finished with whipped cream and plenty of lemon zest this easy no-bake cheesecake is one to whip up on warm summer days.

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Fitwaffle's Cinnamon Swirl Mug Cake

Fans of cinnamon rolls will love this easy mug cake from Fitwaffle, made in the microwave this simple sweet treat is ready in minutes.

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Fitwaffle's Cookies and Cream-Stuffed Brownies

These moreish chocolate brownies have a hidden layer of Oreo cookies in every bite, adding an unexpected but very welcome crunch.

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Fitwaffle's Chocolate Egg Cheesecake

Perfect for a low-effort Easter dessert, this no-bake cheesecake can be whipped up in advance and stored in the fridge until ready to be served.

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School cake

Who remembers this cake from school? Often served with custard – yum!

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Chocolate hazelnut cookies and cream bars

A buttery cookies and cream base, a thick layer of chocolate hazelnut spread, topped with sweet cream cheese and a sprinkle of cookie crumbs.

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4 famous cooks share their favourite food memories

Your favourite cookbook authors have spoken, and these are their favourite food memories. From ice cream in Paris to takeaway pizza, read about their most-treasured gastronomical moments.

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Eloise Head (AKA Fitwaffle) shares her all-time favourite baking ingredients

We caught up with Eloise Head ahead of the release of her cookbook, ‘Fitwaffle’s Baked In One.’ Learn about her favourite ingredients, ultimate comfort food and more.

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Salted caramel fudge

This is my all-time favourite fudge flavour. It’s sweet, creamy, salty and crumbly all at the same time.

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Speculoos cake

This cake is a must for speculoos biscuit lovers.

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No-bake chocolate hazelnut cheesecake bars

These cheesecake bars are thick, chocolatey and ultra-indulgent.

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Chocolate penguin bites

A fun treat to make with the kids.