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Alex Wadelton is one of Australia’s most highly regarded advertising writers and creative directors. In 2016, he was rated as one of the world’s top 20 advertising writers. His advertising campaigns have run all around the world. His charity campaigns have raised hundreds of thousands of dollars. And he spearheaded a campaign to create a statue honouring Indigenous footballer Nicky Winmar’s iconic stance against racism. The Right-brain Workout is his first book.


The Right-brain Workout Russel Howcroft, Alex Wadelton

Creativity has the power to transform. To transform you, your mental state, your relationships, your work, and, yes, even the world.

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