> Skip to content
Play sample
  • Published: 30 January 2024
  • ISBN: 9780753560501
  • Imprint: WH Allen
  • Format: Trade Paperback
  • Pages: 272
  • RRP: $36.99

Infectious Generosity

The Ultimate Idea Worth Spreading

From the bestselling author, media pioneer, and curator of TED, an inspiring book about one of humankind’s defining but overlooked impulses, and how we can super-charge its potential to build a hopeful future

Recent years have been tough on optimists. Hopes that the Internet might bring people together have been crushed by the ills of social media. Is there a way back?

Chris Anderson, the head of TED, believes that we can turn outrage back into optimism. It all comes down to reimagining one of the most fundamental human virtues: generosity. What if generosity could become infectious generosity? Consider:

• how a London barber began offering haircuts to people experiencing homelessness - and catalysed a movement

• how two anonymous donors gave $10,000 each to 200 strangers and discovered that most recipients wanted to 'pay it forward' with their own generous acts

• how TED itself transformed from a niche annual summit into a global beacon of ideas by giving away talks online, allowing millions access to free learning

In telling these inspiring stories, Anderson offers a playbook for how to embark on our own generous acts - whether gifts of money, time, talent, connection, or kindness - and to prime them, thanks to the Internet, to have self-replicating, world-changing impacts.

  • Published: 30 January 2024
  • ISBN: 9780753560501
  • Imprint: WH Allen
  • Format: Trade Paperback
  • Pages: 272
  • RRP: $36.99

About the author

Chris Anderson

Chris Anderson is a former Officer of the Ulster Defence Regiment and also worked for five years in Intelligence Gathering. He is now a freelance journalist and contributes to numerous newspapers including the Irish Times, the Irish Independent and the Belfast Telegraph. He lives in Portadown.

Also by Chris Anderson

See all

Praise for Infectious Generosity

This book is a masterpiece, and an important one. It is not only about generosity, but is itself an act of generosity, profound and compelling. I want everyone I know to read this - and everyone I don't know, too

Andrew Solomon, NYT-bestselling author of Far From the Tree, Wellcome Book Prize winner, National Book Award winner and 2002 Pulitzer Prize finalist

This book was a much-needed gift to my weary and news-battered heart. Chris Anderson presents an inspiring body of evidence to support the tremendous and transformative power of generosity - that most beautiful of human impulses. Infectious Generosity is a combination of inarguable data and incredibly moving stories… I flew through these pages with an increasing sense of joy, and was left inspired and hopeful

Elizabeth Gilbert, author of Eat, Pray, Love

Warning: reading this book may give you an irresistible urge to get up, and take action. Infectious generosity has the potential to spread far and wide, and radically change the world. Simply a wonderful book

Rutger Bregman, bestselling author of Humankind

Truly inspiring! It will change the way you see the world around you

Elizabeth Dunn, Professor of Social Psychology

A beautiful book—lucid, warm, intelligent, and persuasive

Steven Pinker, author and Professor of Psychology, Harvard University

Concise and profound

Alain de Botton, author and philosopher

An inspiring, timely book about how to bring out the best in people . . . A joyful road map away from a polarized, selfish society to the hopeful, humane place where we should be

Kirkus, starred review