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  • Published: 25 January 2024
  • ISBN: 9780753560532
  • Imprint: Virgin Digital
  • Format: Audio Download
  • RRP: $29.99

Infectious Generosity

The Ultimate Idea Worth Spreading





From the bestselling author, technology pioneer, and curator of TED Chris Anderson, an inspiring, revelatory book about the urgent and world-changing potential of one of humankind's defining but forgotten impulses: generosity.

Perhaps the simplest, most powerful moral question you can ask of your life is: 'Am I a net giver, or a net taker?'

As head of TED for the past 20 years, Chris Anderson has had a ringside view of the world's most significant thinkers sharing their boldest ideas across every imaginable discipline. Yet there's a single theme that stands out in his mind as the essential connecting thread: generosity.

It may seem simple, but generosity has played a key role in building the tools, knowledge, and institutions that have allowed civilisation to flourish. Now, in our unsettled modern world, beset by disruption and division, Anderson believes our collective future depends on reconnecting to this vital human trait.

In this profound and inspiring book, Anderson shows how the same technologies that have been a catalyst for negativity can be turned into an exponential force for good - to create chain reactions of generous behaviour. The potential lies in every one of us, right now - for generosity, it turns out, is wired deeply inside you. Gifts of time, talent, connection and kindness have always been part of what it is to be a good human. What's different today, Anderson reveals, is the power each of us has - if we'd only stop to think about it - to catalyse world-changing, self-replicating impact.

The people, companies, investors and organisations who understand this, who prioritise generosity - who give more to the world than they take from it - are the ones that will own the future. And they'll be happier as a result.

This book shows you how.

  • Published: 25 January 2024
  • ISBN: 9780753560532
  • Imprint: Virgin Digital
  • Format: Audio Download
  • RRP: $29.99

About the author

Chris Anderson

Chris Anderson is a former Officer of the Ulster Defence Regiment and also worked for five years in Intelligence Gathering. He is now a freelance journalist and contributes to numerous newspapers including the Irish Times, the Irish Independent and the Belfast Telegraph. He lives in Portadown.

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Praise for Infectious Generosity

This book is a masterpiece, and an important one. It is not only about generosity, but is itself an act of generosity, profound and compelling. I want everyone I know to read this - and everyone I don't know, too

Andrew Solomon, NYT-bestselling author of Far From the Tree, Wellcome Book Prize winner, National Book Award winner and 2002 Pulitzer Prize finalist

This book was a much-needed gift to my weary and news-battered heart. Chris Anderson presents an inspiring body of evidence to support the tremendous and transformative power of generosity - that most beautiful of human impulses. Infectious Generosity is a combination of inarguable data and incredibly moving stories… I flew through these pages with an increasing sense of joy, and was left inspired and hopeful

Elizabeth Gilbert, author of Eat, Pray, Love

Warning: reading this book may give you an irresistible urge to get up, and take action. Infectious generosity has the potential to spread far and wide, and radically change the world. Simply a wonderful book

Rutger Bregman, bestselling author of Humankind

Truly inspiring! It will change the way you see the world around you

Elizabeth Dunn, Professor of Social Psychology

A beautiful book—lucid, warm, intelligent, and persuasive

Steven Pinker, author and Professor of Psychology, Harvard University

Concise and profound

Alain de Botton, author and philosopher

An inspiring, timely book about how to bring out the best in people . . . A joyful road map away from a polarized, selfish society to the hopeful, humane place where we should be

Kirkus, starred review
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