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  • Published: 20 October 2020
  • ISBN: 9781785043116
  • Imprint: Vermilion
  • Format: Paperback
  • Pages: 240
  • RRP: $37.99

How To Have A Beautiful Mind




This eye-catching Vermilion Life Essentials edition of Edward de Bono’s guide to improving your mindset will bring this inspiring bestseller to an even wider audience of smart-thinking readers.

People spend a fortune on their bodies, their faces, their hair, their clothes. Cosmetics, plastic surgery, diets, gym membership - everyone's trying to be more attractive. But there's an easier way to become a beautiful person. It doesn't have to be physical. No matter how you look, if you have a mind that's fascinating, creative, exciting - if you're a good thinker - you can be beautiful.

Being attractive doesn't necessarily come from being intelligent or highly-educated. It isn't about having a great personality. It's about using your imagination and expanding your creativity. And it's when talking with people that we make the greatest impact. A person may be physically beautiful, but when speaking to others a dull or ugly or uncreative mind will definitely turn them off.

In clear, practical language, de Bono shows how applying lateral and parallel thinking skills to your conversations can improve your mind. By learning how to listen, make a point, and manoeuvre a discussion, you can become creative and irresistible.

  • Published: 20 October 2020
  • ISBN: 9781785043116
  • Imprint: Vermilion
  • Format: Paperback
  • Pages: 240
  • RRP: $37.99

About the author

Edward de Bono

Edward de Bono invented the concept of lateral thinking. A world-renowned writer and philosopher, he was the leading authority in the field of creative thinking and the direct teaching of thinking as a skill. Over the course of his life, Dr de Bono wrote more than 60 books, in 40 languages, and his methods are now taught worldwide. He chaired a special summit of Nobel Prize laureates, and was hailed as one of the 250 people who contributed most to mankind. Upon his death in June 2021 he was celebrated in numerous obituaries and tributes in the international press. Dr de Bono's titles include classic bestsellers such as Six Thinking Hats, Lateral Thinking, I Am Right You Are Wrong, Teach Yourself How To Think, Teach Your Child How To Think, and Simplicity - all now re-issued by Penguin. www.edwdebono.com

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