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Dr Mark Beeman is Professor of Psychology and Neuroscience at Northwestern University, and researches creative problem solving and creative cognition, language comprehension and how the right and left hemispheres process information. He is a Fellow of the Association for Psychological Science and a Kavli Fellow of the National Academy of Sciences. He and his children live just outside Chicago.


The Eureka Factor Mark Beeman, John Kounios

Does for creativity what Jonah Lehrer's The Decisive Moment does for decision-making and Kevin Dutton's Flipnosis does for persuasion.

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