- Published: 15 February 2016
- ISBN: 9780753557235
- Imprint: Virgin Books
- Format: Trade Paperback
- Pages: 144
- RRP: $42.99
Why Fonts Matter
a multisensory analysis of typography and its influence from graphic designer and academic Sarah Hyndman
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- Published: 15 February 2016
- ISBN: 9780753557235
- Imprint: Virgin Books
- Format: Trade Paperback
- Pages: 144
- RRP: $42.99
a fascinating insight into how type can influence our feelings, our senses, and even our taste
Professor Charles Spence, University of Oxford
most books about fonts are written for designers – Sarah brings the power of fonts to everyone
Patrick Burgoyne, Editor of Creative Review
Sarah Hyndman brings a frisky mix of art and science to her multisensory analysis of typography and communication
Ellen Lupton, curator of contemporary design at Cooper-Hewitt National Design Museum