[]
What’s Stopping You?
Play sample
  • Published: 14 February 2027
  • ISBN: 9781405971027
  • Imprint: Michael Joseph
  • Format: Paperback
  • Pages: 352
  • RRP: $37.99

What’s Stopping You?

11 Cheatcodes to Unlock the Life You Want

Formats & editions
Paperback
14 Feb 2027
Tr. Paperback
20 Jan 2026
EBook
15 Jan 2026
Audiobook
15 Jan 2026
Pre-order from…
Amazon Booktopia Dymocks QBD Readings Your Bookstore Abbeys Boomerang Find local retailers Find local retailers Collins Gleebooks Harry Hartog Kinokuniya Robinsons The Nile Mighty Ape

An indispensable, no-nonsense guide to building an exceptional life from the instant Number 1 Sunday Times Bestseller Timothy Armoo.

Entrepreneur and speaker Timo Armoo shares the mindset strategies that took him from a South London council estate to building and selling a multimillion-pound company before the age of 30. Blending practical insight with hard-won experience, he reveals how to overcome fear, master self-doubt and unlock the habits that drive extraordinary results.

Sharing his actionable cheatcodes to success, Timo guides readers on how to:

  • Manage their internal scorecard
  • Understand why ego is the enemy
  • Recognize how we become the stories we tell ourselves
  • Embrace doing it scared

Through 11 practical frameworks, Timo empowers you to unlock your potential and achieve extraordinary success, no matter where you’re starting from.
  • Published: 14 February 2027
  • ISBN: 9781405971027
  • Imprint: Michael Joseph
  • Format: Paperback
  • Pages: 352
  • RRP: $37.99
Categories:

About the author

Timothy Armoo

Growing up on a South London council estate, Timo discovered business at a young age and saw it as a way of making it out. At age 21, he founded influencer marketing agency Fanbytes, which worked with brands like Nike, Samsung and the UK Government to reach a Gen Z audience. At 27, he sold the business in a multi-8-figure deal to independent agency Brainlabs. Along the way Timo gathered a handful of mental frameworks and business principles - cheatcodes - which he now shares to millions online for them to kickstart their businesses. He’s been recognised in major publications including being the face of Forbes30u30 and awarded the Huffington Post Entrepreneur of the Year Award.
TA

Praise for What’s Stopping You?

This is a book you have to read, filled with impactful and actionable steps for someone who really wants to take things to the next level. Though Timo could be considered young in business years he is wise in experience and real know how.

Patricia Bright, Founder of The Break

This book gets you thinking more powerfully through stories and strategies from a man who walks the talk. Read this book on a weekend and start changing your life on the Monday.

Daniel Priestley, bestselling author and entrepreneur

This book is a deep dive into Timo’s entrepreneurial mind. He shows you how to find your core purpose and push forward by your own rules. Innovative and motivating.

Jake Humphrey, author High Performance: Lessons from the Best on Becoming Your Best

This book is a cheatcode

George Mack, author Essay: High Agency in 30 Minutes