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  • Published: 1 October 2013
  • ISBN: 9780670923649
  • Imprint: Penguin eBooks
  • Format: EBook
  • Pages: 272

In My Shoes

'Pure Danielle Steel, with added MBA. Wonderfully bling' Sunday Times

The Jimmy Choo founder's personal and candid account of her life in the fashion business

When Tamara Mellon's father lent her the money to start a high-end shoe company, he cautioned her: 'Don't let the accountants run your business.' Little did he know. Over the next fifteen years the struggle between 'the suits' and 'the creatives' would dominate, as Tamara Mellon's business savvy and design flair built Jimmy Choo into a premier name in the ultra-competitive fashion world.

Jimmy Choo's success came at a high price - including struggles with a conniving CEO, a turbulent marriage, a brutal takeover attempt, and a mother who tried to steal her hard-earned wealth.

Now, as she builds her next fashion venture, Tamara Mellon finally shares her whole larger-than-life story. In My Shoes is a must-read for fashion aficionados, aspiring entrepreneurs, and anyone who loves a juicy true story about sex, drugs, money, power, overcoming adversity... and high heels.

  • Published: 1 October 2013
  • ISBN: 9780670923649
  • Imprint: Penguin eBooks
  • Format: EBook
  • Pages: 272

About the author

Tamara Mellon

Tamara Mellon is the founder and former CEO, and later the chief executive officer, of Jimmy Choo, which she led for fifteen years. Since selling her share of the company, she has focused on creating a new eponymous lifestyle brand to be launched in the Fall of 2013.

Praise for In My Shoes

Wonderfully bling. Fans of Sex and the City will love this memoir - perfect for grown-up fashionistas. A dose of riches-to-rags-to-riches reality

Sunday Times

Brilliant memoir of the genius who created the world's sexiest shoes

Mail on Sunday

A glorious, compelling story. Mellon is a practitioner of radical honesty

Times Magazine

Mesmerising. A juicy and honest memoir from one of the most successful self-made British businesswoman of her generation.

Financial Times

Part memoir, part MBA masterclass, this is an impressively erudite and candid autobiography. Reads like a Danielle Steel novel, only way more incredible - and glamorous

Glamour UK

For every bit of juicy backstabbing gossip, there is a handy morsel of MBA-lite to wash it down. A voyeuristic joy from start to finish

Harper's Bazaar UK

Compulsively candid, rip-roaringly readable autobiography

Telegraph Weekend

A lesson about an alchemist who won applause by being prepared to fashion a brand out of a stylish product and female chutzpah

The Economist

Compelling. A fascinating journey


A roller-coaster of a read ... fascinating

Management Today

It's a testament to Tamara's fighting spirit, and astonishing ability to retain a sense of humour, that the book reads more like an epic adventure than a maudlin Greek tragedy


The tell-all memoir takes us behind the glitzy ad campaigns and Vogue spreads...[and] chronicles how Mellon fought to keep hold of the brand she created


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