Penguin Random House and BBC Studios are delighted to announce that the Bluey publishing program will launch with three carefully chosen titles, including two storybooks and one activity book, which will hit Australian book stores on 5 November 2019
Bluey follows the adventures of a loveable, inexhaustible six-year old Blue Heeler dog who loves to play and turn everyday life into extraordinary adventures.
Just in time for summer what could be better than a quintessential Australian adventure like The Beach? And for bedtime reading, Fruit Bat, is the perfect story for both children and adults to enjoy. These two board books are based on popular Bluey episodes and use the narrative format to highlight and explore key moments from the show. The lift-the-flap and glow-in-the-dark embellishments for The Beach and Fruit Bat respectively are employed in places where they enhance the storytelling and help capture the humour and energy of the TV show.
And as any fan knows, Bluey is all about imaginative play so the sticker activity book will be a place where fans of various ages can unleash their own imagination and creativity on the page. Looking ahead to 2020, the Bluey publishing program will expand to other exciting formats.
Bluey has been a phenomenal success since airing on ABC KIDS in October 2018, amassing legions of dedicated fans and taking the coveted position of being the most watched program ever on ABC iview, with over 90 million plays. It has also topped the Australian iTunes Kids Chart with the series peaking at #1 and consistently remaining in the Top 5.
Bluey is produced by the Emmy® award-winning Ludo Studio for ABC KIDS and is co-commissioned by ABC Children’s and BBC Studios. Both series received production support from the Australian Government through Screen Australia, and Queensland Government through Screen Queensland.
June 18, 2020 — Penguin Random House announced today that one million copies of Bluey books have sold in Australia.
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