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Hawthorn Football Club

Branded Editions

We worked with the Hawthorn Football Club to provide a customised and exclusive edition of Luke Hodge’s autobiography, The General.

This edition included:

  • branded cover design
  • exclusive foreword written by Alastair Clarkson
  • Luke Hodge’s ‘Letter to Fans’
  • customised endpapers
  • exclusive hardcover design, featuring Hodge’s signature in gold foil

To add to the offer, the first 305 copies to be ordered were signed by Luke Hodge to reflect the number of games played by the Hawthorn captain over the entirety of his career.

View our other partnership work here.