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A ground-breaking and thought-provoking book on innovation and what it takes for a new company to prosper, from the co-founder of one of the most successful tech start-ups in history

WHAT VALUABLE COMPANY IS NOBODY BUILDING?
The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won’t make a search engine. If you are copying these guys, you aren’t learning from them. It’s easier to copy a model than to make something new: doing what we already know how to do takes the world from 1 to n, adding more of something familiar. Every new creation goes from 0 to 1. This book is about how to get there.

‘Peter Thiel has built multiple breakthrough companies, and Zero to One shows how.’
ELON MUSK, CEO of SpaceX and Tesla

‘This book delivers completely new and refreshing ideas on how to create value in the world.’
MARK ZUCKERBERG, CEO of Facebook

‘When a risk taker writes a book, read it. In the case of Peter Thiel, read it twice. Or, to be safe, three times. This is a classic.’
NASSIM NICHOLAS TALEB, author of The Black Swan

Reviews

Crisply written, rational and practical, Zero to One should be read not just by aspiring entrepreneurs but by anyone seeking a thoughtful alternative to the current pervasive gloom about the prospects for the world

The Economist

Formats & editions

  • Paperback

    9780753555200

    June 1, 2015

    Virgin Books

    224 pages

    RRP $24.99

    Online retailers

    • Abbey's Bookshop
    • Amazon
    • Angus & Robertson Bookworld
    • Booktopia
    • Boomerang Books
    • Collins Booksellers
    • Dymocks
    • Books Kinokuniya
    • The Nile
    • QBD
    • Readings
    • Robinsons Bookshop
    Or

    Find your local bookstore at booksellers.org.au

  • EBook

    9780753550304

    September 18, 2014

    Virgin Digital

    224 pages

    Online retailers

    • iBooks
    • Amazon Kindle
    • Booktopia
    • eBooks
    • Google Play
    • Kobo

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