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  • Published: 14 October 2003
  • ISBN: 9780739304556
  • Imprint: RH US Audio Adult
  • Format: Audio Download
  • RRP: $23.00
Categories:

There Must Be a Pony in Here Somewhere

The AOL Time Warner Debacle and the Quest for a Digital Future




In her acclaimed AOL.COM, Kara Swisher chronicled the unlikely ascent of a group of underdog entrepreneurs and their influence on American net culture. This book picks up where the previous one left off, investigating AOL's merger with Time Warner and its aftermath. Journalists Swisher and Dickey have an ear for the comic and an appreciation for the larger-than-life personalities that propel the drama. After the merger, a troubled journey lies ahead both for AOL Time Warner and for its competitors. Microsoft, Yahoo, Disney, and AT&T all circle for position, hoping for the worst. But like the little boy who searches through a pile of horse manure looking for the pony, the companies are vigorously scooping their way forward - often without a clue.

  • Published: 14 October 2003
  • ISBN: 9780739304556
  • Imprint: RH US Audio Adult
  • Format: Audio Download
  • RRP: $23.00
Categories:

About the author

Kara Swisher

Kara Swisher has covered AOL and the Internet for the business section of the Washington Post since 1994. Now reporting on Silicon Valley for the Wall Street Journal, she lives in San Francisco.