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About the book
  • Published: 17 November 2020
  • ISBN: 9781846147968
  • Imprint: Allen Lane
  • Format: Hardback
  • Pages: 416
  • RRP: $39.99

The Weirdest People in the World

How the West Became Psychologically Peculiar and Particularly Prosperous




An exhilarating new account of how psychology, culture and institutions co-evolved to produce the Western mind.

Perhaps you are WEIRD: raised in a society that is Western, Educated, Industrialized, Rich and Democratic.

Unlike most who have ever lived, WEIRD people are highly individualistic, nonconformist, analytical, control-oriented and self-obsessed. Joseph Henrich, who developed the influential concept of WEIRD, explores how Westerners became so psychologically distinct. Drawing on cutting-edge research in anthropology, psychology, economics and evolutionary biology, he illuminates the evolution of family structures, marriage and religion, and how these institutions shaped the brains that built the modern world. Provocative, engaging and surprising, The Weirdest People in the World will transform your understanding of human thinking and the origins of the West.

  • Pub date: 17 November 2020
  • ISBN: 9781846147968
  • Imprint: Allen Lane
  • Format: Hardback
  • Pages: 416
  • RRP: $39.99

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