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The Supermarket Wine Guide
  • Published: 21 June 2026
  • ISBN: 9781529988963
  • Imprint: Ebury Press
  • Format: Hardback
  • Pages: 192
  • RRP: $39.99

The Supermarket Wine Guide

Which bargain bottle to buy

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The ultimate guide to affordable wine from TV wine expert Helen McGinn

Excellent wine doesn't have to be expensive!

'The perfect blend of accessible and authoritative. Never experience the taste of regret again' - Graham Norton
'[This] supermarket wine guide is a must for me' - Rick Stein
'Helen’s knack for picking out top bottles is the stuff of legends' - Olly Smith
'This is 100% MY FAVOURITE wine book on my shelf' - Tom Gilbey

Much loved TV-wine expert Helen McGinn brings you the ultimate guide to choosing the best bottle of wine at your local supermarket.

Celebrating the breadth and quality of wines stocked on our high street, this money-saving selection covers recommendations for every major supermarket, with over 180 bottles divided into seven key chapters – red, white, rosé, sparkling, orange, sweet & fortified and non-alcoholic.

With an introduction covering top tips for choosing the best bottle every time, decoding wine labels, and a beginner's guide to grape varieties, Helen’s recommendations come with:

  • Notes on its flavour and what makes it excellent
  • What food it pairs best with
  • Occasions it's best suited for
  • Price bracket (never higher than £20 apart from sparkling)

So, no matter your budget, this wine-lovers guide will help you find your new favourite bottle in all of the following: Asda, Aldi, Co-op, Lidl, M&S, Majestic, Morrisons, Sainsbury’s, Tesco, Waitrose
  • Published: 21 June 2026
  • ISBN: 9781529988963
  • Imprint: Ebury Press
  • Format: Hardback
  • Pages: 192
  • RRP: $39.99

About the author

Helen McGinn

Helen McGinn is the resident wine expert on BBC1’s Saturday Kitchen and ITV’s This Morning and an ex-supermarket wine buyer. She is an international wine judge and drinks writer for Waitrose Food Magazine as well as various TV appearances including Celebrity Mastermind, Celebrity Weakest Link, Between the Covers and more. Helen has won various awards for her blog "The Knackered Mother’s Wine Club", including Fortnum & Mason’s Online Drink Writer of the Year and Red Magazine’s Best Blogger.
HM

Praise for The Supermarket Wine Guide

This is 100% THE FAVOURITE wine book on my shelf and under my arm in the wine aisles

TOM GILBEY

Helen’s knack for picking out top bottles is the stuff of legends

OLLY SMITH

The perfect blend of accessible and authoritative. Never experience the taste of regret again

GRAHAM NORTON

Helen has done all the hard work so we don't have to . . . she is truly a genius

KAT FARMER

Only Hels can brilliantly demystify wine with such an infectious and effervescent tone

MATT TEBBUTT

What a joy. ALL the inside info on the wines you want in your glass.

VICTORIA MOORE, bestselling author of The Wine Dine Dictionary

The ultimate guide to getting true bang for your supermarket buck. Helen's the wise queen of the wine aisle.

TOM PARKER BOWLES

Reading this book is like chatting to a wise friend who just happens to be a wine expert

Ellie Gibson & Helen Thorn aka THE SCUMMY MUMMIES

I love Helen McGinn’s boundless enthusiasm for her favourite subject. A supermarket wine guide by someone whose judgement I trust completely is a must for me

RICK STEIN