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  • Published: 1 December 2015
  • ISBN: 9780399176395
  • Imprint: Tarcher
  • Format: Paperback
  • Pages: 304
  • RRP: $29.99

The New Soft War on Women: How the Myth of Female Ascendance Is Hurting Women, Men - and Our Economy



In this eye-opening book, Rivers and Barnett offer women the real facts, as well as tools for combating the subtle 'soft war' tactics that are preventing them from advancing in their careers. With women now central to the economy, determining to a large degree whether it thrives or stagnates, this is one war no one can afford for them to lose.

For the first time in U.S. history, women make up half the educated labor force and are earning the majority of advanced degrees. It should be the best time ever for them, and yet, fifty years after the Equal Pay Act, women are still earning only seventy-seven cents for every dollar men make, and to make matters worse, many women don't have a clue.  In large part this is due to the 'end of men' message they're being fed – the notion that women are now on top while men have all but dropped out of the race.  Do women today really have it made?
In The New Soft War on Women, Caryl Rivers and Rosalind C. Barnett argue that an insidious war of subtle biases and barriers is being waged that continues to marginalize women. Although women have made huge strides in attaining higher education and employment opportunities in recent years, these gains have not translated into money and influence. Consider the following facts: Female financial analysts take in 35 percent less than male financial analysts, and female chief executives earn 25 percent less than male executives.  Even in female-dominated occupations, men earn more.
In this eye-opening book, Rivers and Barnett offer women the real facts, as well as tools for combating the subtle 'soft war' tactics that are preventing them from advancing in their careers. With women now central to the economy, determining to a large degree whether it thrives or stagnates, this is one war no one can afford for them to lose.
'Finally, finally, finally—a book that pulls together and makes sense of the most credible research on women in the workforce. If you have been confused by the media hype, if you are a woman, if you manage women, or if you are a business decision maker, this is a must-have book for you!' Ellen Galinsky, President, Families and Work Institute
'This is the book you have been waiting for. In meticulous and maddening detail, the authors lay out the studies and statistics that show how women are getting overlooked and underpaid in the workplace. And by showing that the gender wage gap typically begins right out of school, they blow a million sorry excuses for the pay differential right out of the water. It's not business. It's bias.' Carolyn Maloney, U.S. Representative for New York's 12th Congressional District

  • Published: 1 December 2015
  • ISBN: 9780399176395
  • Imprint: Tarcher
  • Format: Paperback
  • Pages: 304
  • RRP: $29.99

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