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The End of Average draws on the very latest findings in the fields of psychology and sociology to show how, when we focus on individual findings rather than group averages, we are empowered to rethink the world and our place in it.

Why don't Meyers-Briggs personality tests really work? Why are HR tests for new employees often meaningless? Is there another way of ranking students' performance?

We all behave, learn, and develop in different ways, but these unique patterns of human behaviour get lost in massive systems that play to average performance and average abilities. From academic grading methods to job applicant profiling and even medical treatments, these systems ignore our differences and ultimately fail at measuring and maximizing our potential.

The End of Average draws on the very latest findings in the fields of psychology and sociology to show how, when we focus on individual findings rather than group averages, we are empowered to rethink the world and our place in it.

Reviews

Groundbreaking . . . The man who can teach you how not to be average

Anna Hart, Daily Telegraph

Must the tyranny of the group rule us from cradle to grave? Absolutely not, says Todd Rose in a subversive and readable introduction to what has been called the new science of the individual . . . Readers will be moved

Abigail Zuger, The New York Times

Fascinating, engaging, and practical. The End of Average will help everyone - and I mean everyone - live up to their potential

Amy Cuddy author of, Presence

Lively and entertaining . . . a cheering story of how the square pegs among us can build successful lives despite being unable or unwilling to fit into round holes

Matthew Reisz, Times Higher Education

Awesome

Simon Constable, Forbes

Heartening . . . a worthwhile read for the aspiring nonconformist

Iain Morris, Observer

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Formats & editions

  • Paperback

    9780141980034

    March 20, 2017

    Penguin Press

    256 pages

    RRP $24.99

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  • The End Of Average
    Todd Rose, Ogi Ogas

    EBook

    9780141980027

    January 28, 2016

    Penguin eBooks

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