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About the book
  • Published: 1 September 2020
  • ISBN: 9780593328965
  • Imprint: Portfolio
  • Format: Paperback
  • Pages: 272
  • RRP: $32.99

Personality Isn't Permanent

Break Free from Self-Limiting Beliefs and Rewrite Your Story




Psychologist and bestselling author Benjamin Hardy, PhD, debunks the pervasive myths about personality that prevent us from learning—and provides bold strategies for personal transformation

In Personality Isn’t Permanent, Dr. Benjamin Hardy draws on psychological research to demolish the popular misconception that personality—a person’s consistent attitudes and behaviors—is innate and unchanging. Hardy liberates us from the limiting belief that our “true selves” are to be discovered, and shows how we can intentionally create our desired selves and achieve amazing goals instead. He offers practical, science-based advice to for personal-reinvention, including:

Why personality tests such as Myers-Briggs and Enneagram are not only psychologically destructive but are no more scientific than horoscopes
Why you should never be the “former” anything--because defining yourself by your past successes is just as damaging to growth as being haunted by past failures
How to design your current identity based on your desired future self and make decisions here-and-now through your new identity
How to reframe traumatic and painful experiences into a fresh narrative supporting your future success
How to become confident enough to define your own life’s purpose
How to create a network of “empathetic witnesses” who actively encourage you through the highs and lows of extreme growth
How to enhance your subconscious to overcome addictions and limiting patterns
How redesign your environment to pull you toward your future, rather than keep you stuck in the past
How to tap into what psychologists call “pull motivation” by narrowing your focus on a single, definable, and compelling outcome

The book includes true stories of intentional self-transformation—such as Vanessa O’Brien, who quit her corporate job and set the Guinness World Record for a woman climbing the highest peak on every continent in the fastest time; Andre Norman, who became a Harvard fellow after serving a fourteen-year prison sentence; Ken Arlen, who instantly quit smoking by changing his identity narrative; and Hardy himself, who transcended his childhood in a broken home, surrounded by issues of addiction and mental illness, to earn his PhD and build a happy family.

Filled with strategies for reframing your past and designing your future, Personality Isn’t Permanent is a guide to breaking free from the past and becoming the person you want to be.

  • Pub date: 1 September 2020
  • ISBN: 9780593328965
  • Imprint: Portfolio
  • Format: Paperback
  • Pages: 272
  • RRP: $32.99

About the Author

Benjamin Hardy

Dr. Benjamin Hardy is an organizational psychologist and bestselling author of Willpower Doesn’t Work. His blog is read monthly by millions of people and has been featured on Forbes, Fortune, CNBC, Cheddar, Big Think, and many others. From 2015-2018, he was the #1 writer in the world on Medium.com and is a regular contributor to Inc. and Psychology. He and his wife Lauren adopted three children through the foster system in February 2018 and, one month later, Lauren became pregnant with twins, who were born in December of 2018. They live in Orlando.


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