Roger had been hired by Terence many times, and fired nearly as often. First at the French Gold Abbott ad agency where Roger won the Habitat advertising account; then at two more agencies including Mavity Gilmore, his own business. In 2006 he became Chief Executive of Conran Holdings, Terence’s business empire, where he stayed for seven years. Roger also ran his own ad agency for ten years and was Chief Executive of Granada Group’s technology and leisure divisions for another ten years. He quit business to work as a writer and photographer.