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John Bargh, PhD is a social and cognitive psychologist and the world’s leading expert on the unconscious mid. He is the James Rowland Angell Professor of Psychology at Yale University and director of the ACME (Automaticity in Cognition, Motivation and Evaluation) Laboratory.


Before You Know It John Bargh

A groundbreaking work of non-fiction revealing the powers of the unconscious mind, and explaining how we can learn to harness this power to think, act and live better, in the tradition of Malcolm Gladwell's Blink and Daniel Kahneman's Thinking, Fast and Slow.

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