Celebrate the Global Book Crawl

Global Book Crawl is a week to celebrate and explore the independent bookstores in your area. Pick up a passport at any of the participating bookshops and explore a self-guided route through the independent bookstores in your city. It’s a great way to support your favourite indie bookstore or find a new one!

Penguin is partnering with the Global Book Crawl by introducing the Penguin Persona character cards.

Penguin Personas character cards are collectable trading cards with six designs to collect. Each pack consists of three cards randomly assorted and available for free with the purchase of any Penguin book. While stocks last.

What is a Penguin Persona? It’s your reading alter-ego or reading companion! You can find out your Penguin Persona by taking our quiz here.

How to Participate:

Visit Your Local Bookshop: From 20-26 April head to your nearest participating local bookshops and join the Global Book Crawl. Check out the map of participating stores below!

Buy any Penguin Book: For every Penguin book you buy, you will receive one free Penguin Persona character card pack at the checkout while stocks last.

Collect the Penguin Personas: Each pack contains 3 random Penguin Persona character cards, with six total to collect – including one secret card waiting to be discovered.

Collected the full set? We’d love to see your collection! Share a photo of the full set below for your chance to win a special book pack valued at $350.

Should you wish to discard your Penguin Persona Character Cards please recycle the cards and packaging via your kerbside collection. The holographic card cannot be placed in kerbside recycling, please dispose in your rubbish bin.

To find out more about Global Book Crawl click here.