Partnering with Bauer Media, Penguin Random House provided books for purchase alongside a variety of Bauer magazine brands, including Women's Weekly, Woman's Day and OK!
Upon purchase of a participating magazine, a DK Findout! book was available for $2, exclusive to Coles. There were six titles to collect.
This interactive, educational content was the perfect antidote to school holiday boredom busting and a big hit with parents across Australia.