Get to the Point! Second Edition

Every time you communicate, you’re trying to move someone to feel, think, and act. You’re trying to make a point. But very few communicators—regardless of their purpose or position—know their points, have true points, or even understand what a point is, rendering themselves pointless.

In this expanded second edition of the bestselling Get to the Point!, Joel Schwartzberg draws on his decades of experience as a strategic communications executive and public speaking coach to deliver a masterclass in high-impact communications for the digital age. 

The new edition features a substantial amount of new content, including surprising research, real-world insight, and actionable tips that meet the modern needs of professionals up and down the organizational chart.

Using his trademark encouraging and often humorous voice, Schwartzberg helps you:

• Understand the Power of Points: Learn how points outperform topics, themes, and observations.
• Identify and Elevate Your Key Points: Create impactful speeches and slide presentations, emails and work chats, and Zoom and in-person meeting communications
• Distill Complex Ideas: Transform complicated concepts into crystal-clear messages.
• Boost Leadership Perceptions: Enhance impressions of competence and confidence.
• Hook Audiences: Start and finish with compelling openings and closings.
• Tell Impactful Stories: Use stories, examples, and data in a way that highlights your points, not distract from them.
• Conquer Public Speaking Jitters: Use proven techniques to stay calm and in control
• Leverage AI Tools: Use artificial intelligence to support—not replace—effective communication
• Avoid Common Pitfalls: Sidestep the landmines that derail most communicators.

Don’t just share ideas and make an impression. Champion your points and make a difference!