Dirty Tricks
  • Published: 1 December 2010
  • ISBN: 9780753542590
  • Imprint: Virgin Digital
  • Format: EBook
  • Pages: 568

Dirty Tricks

British Airways' Secret War Against Virgin Atlantic

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Richard Branson's Virgin Atlantic was valued at over £1.2 billion when he sold a 49% stake to Singapore Airlines in 1999. This was an extraordinary achievement for an airline that began life in 1984 with one plane. Virgin Atlantic became one of the world's top airlines only after surviving an incredible dirty tricks campaign by British Airways. Award Winning investigative jounalist Martyn Gregory exposed BA's secret war, and he reveals the full story in Dirty Tricks.
  • Published: 1 December 2010
  • ISBN: 9780753542590
  • Imprint: Virgin Digital
  • Format: EBook
  • Pages: 568
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About the author

Martyn Gregory

Best-selling author Martyn Gregory is also an award-winning investigative TV producer and reporter. His two Dispatches films on Channel 4 have been highly praised, and 'The Accident' in 1997 was the highest-rated programme in the series' history.He has been interviewed worldwide about Diana: The Last Days.

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Praise for Dirty Tricks

if competitve big business is really like this, who needs to invent thrillers?

Daily Mail

Excellent ... already a bestseller, and no wonder - it is a tale of industrial thuggeru, chicanery and espionage which would be incredible as fiction. On another, more enduring level it is a thrilling epitaph to the Thatcher Revolution ...A great read.

Paul Foot

An entertaining and informative account ... Most readers will be left gasping.

Independent

Admirably documents the most extraordinary bout of corporate paranoia to grip the management of any large company, never mind a world airline as respected as BA.

Sunday Times